The Snapdragon 8 Elite represented a step-change in on-device AI performance when it launched in late 2024, and Qualcomm’s Snapdragon Insider content has done…
Qualcomm’s Snapdragon Insider program has evolved into one of the most distinctive loyalty and community ecosystems in the tech industry. Born out of a…
Computex 2024 in Taipei was dominated by a single story: the launch of Copilot+ PCs, which heralded a significant shift in the computing landscape.…
Snapdragon Tech Summit 2023, held in Maui in October, was dominated by one word: AI. The Snapdragon 8 Gen 3 launched with on-device generative…
The Snapdragon 8 Gen 3 is not a revolution. It is Qualcomm repositioning the Snapdragon platform as an AI inference engine, holding AMD and…
Apple reveals the $3,499 Vision Pro, Meta ships the Quest 3 on Snapdragon XR2 Gen 2 at $499, and spatial computing becomes the new…
Snapdragon and the Mercedes-AMG PETRONAS Formula One Team today announced a multi-year partnership that puts Qualcomm’s premium consumer brand on one of sport’s most…
The Snapdragon Tech Summit 2022, held in Hawaii in mid-November, delivered the Snapdragon 8 Gen 2 — and this time Qualcomm had moved to…
Qualcomm’s Snapdragon Tech Summit 2021, held in Hawaii in late November, had a headline announcement that immediately changed the naming convention the industry had…
In August 2021, Qualcomm did something unusual for a semiconductor company: it launched a consumer community. The Snapdragon Insider program debuted as a direct…